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Why The Meaning You Give Your Leadership Has To Be Unachievable

Darren Horne

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Without meaning in your life and work, aren’t you just Sisyphus endlessly pushing a rock up a mountain?

There is a lot of talk in leadership circles about your company's values and beliefs. Or as Simon Sinek puts it, your “why”. Recent events with Covid-19 are showing how companies whose “why” is merely profit, are now suffering in the ever growing court…

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